Copywriter at EF Education First in Cambridge, MA
The role As part of a fun team that loves what they do, you will inspire young adults between 18 and 29 to sign up for life-changing travel experiences across the globe. Our Copywriter opportunity lets you combine your strengths in writing, concepting, ecommerce and customer empathy into a unique, rewarding role. You'll be counted on to be a multi-channel copywriting expert, an effective marketing strategist, and an original thinker. Sound like you? Then you're our type of person. Keep reading! The person we are looking for has been around the copy block a few times, and maybe even has agency experience. Regardless, this person will take great pleasure in making international travel irresistible. Besides pitching your fantastic ideas as part of our team, you will be an important strategic partner for inspiring engagement with our website at all stages of the customer journey. You are ecommerce-driven and customer-centric as you write copy for landing pages, travel itineraries, Tiktok and Instagram ads, promotional campaigns, social, emails, blogs, video and whatever else comes along. Your writing must be sharp and lean. Your grammar should be impeccable. Your storytelling riveting. You should be enthusiastic and proactive. Of course, you play nice with fast deadlines and you're a master juggler. Requirements A kick a$s portfolio showing range of advertising, site, and video copy 6
years as a copywriter, with agency experience a huge plus Proven success in digital, with a focus on eCommerce Solid understanding of direct marketing principles, particularly social-media advertising Ability to use your craft to drive real marketing results--traffic, conversion, and engagement with our site at key customer touchpoints Super strong creative writer and extremely accurate editor with the ability to push our brand forward with sharp, distinctive, motivating copy A talent in turning complex, lots-to-digest product stories into compelling, want-to-keep-reading brand stories Excellent conceptual and storytelling/presentation skills The mind of a strategic thinker and creative problem-solver--you get excited flexing left & right brain alike! Keen sense of humor Curiosity about the motivations and aspirations of our travelers Lifestyle brand experience a plus A true collaborator both within creative ideation sessions and cross-functionally Highly motivated, self-starter Bachelor's degree or higher preferred. Bonus Points if you have experience Hanging out in CMS tools Writing for a 18-29 audience Composing and testing UX copy The reason(s) you'll want to work here Aside from joining an amazing, passionate team, we offer killer perks (and this is the abbreviated list):
The opportunity to travel internationally with our customers, all expenses paid (at least 1 international trip a year) Discounts on EF products, including our travel and language programs Free in-house language classes Charitable matching towards causes and organizations of your choice Up to $1500 per employee for professional development/continued education per year Apple Education Discounts A market-leading benefits package including top in class health coverages (medical/dental/vision) 25% company match on 401k contributions 3 weeks of paid vacation to start, 4 weeks after your first year.
Salary Range:
$80K -- $100K
Minimum Qualification
Editorial & Content ManagementEstimated Salary: $20 to $28 per hour based on qualifications.
years as a copywriter, with agency experience a huge plus Proven success in digital, with a focus on eCommerce Solid understanding of direct marketing principles, particularly social-media advertising Ability to use your craft to drive real marketing results--traffic, conversion, and engagement with our site at key customer touchpoints Super strong creative writer and extremely accurate editor with the ability to push our brand forward with sharp, distinctive, motivating copy A talent in turning complex, lots-to-digest product stories into compelling, want-to-keep-reading brand stories Excellent conceptual and storytelling/presentation skills The mind of a strategic thinker and creative problem-solver--you get excited flexing left & right brain alike! Keen sense of humor Curiosity about the motivations and aspirations of our travelers Lifestyle brand experience a plus A true collaborator both within creative ideation sessions and cross-functionally Highly motivated, self-starter Bachelor's degree or higher preferred. Bonus Points if you have experience Hanging out in CMS tools Writing for a 18-29 audience Composing and testing UX copy The reason(s) you'll want to work here Aside from joining an amazing, passionate team, we offer killer perks (and this is the abbreviated list):
The opportunity to travel internationally with our customers, all expenses paid (at least 1 international trip a year) Discounts on EF products, including our travel and language programs Free in-house language classes Charitable matching towards causes and organizations of your choice Up to $1500 per employee for professional development/continued education per year Apple Education Discounts A market-leading benefits package including top in class health coverages (medical/dental/vision) 25% company match on 401k contributions 3 weeks of paid vacation to start, 4 weeks after your first year.
Salary Range:
$80K -- $100K
Minimum Qualification
Editorial & Content ManagementEstimated Salary: $20 to $28 per hour based on qualifications.
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